Edible Advertisement

    Advertising agency Karmarama recreated the famous 1914 “Lord Kitchener Wants You” poster in meat for Colman's Mustard. The 1914 poster featured British Field Marshal Horatio Herbert Kitchener calling upon Britons to the join the country’s effort in the First World War. With this beautiful imitation, Karmarama hopes to motivate customers to eat Colman’s mustard along with meat.

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    The whole setup took over 18 hours of cooking and was pieced together by food stylist Peta O'Brian using 16 types of meat.

    The ad features the following:
    Breaded Ham
    Chorizo
    Beef Carpaccio
    Bresola
    Ginger Pig Bacon
    Beef Skirt
    Roast Duck
    Chicken Breast
    Brisket
    Pepperami
    Fillet Steak
    Sausages
    Beef Steak
    Bacon Joint
    Leg of Lamb
    Plus duck wings for the ears.

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